Is WordPress the Best Platform for Your Real Estate Website?

WordPress has become a popular choice for the development of real estate websites. However, is it the best content management system (CMS) for your real estate website? We’ll examine why it may not be the best choice for website owners.

Why Real Estate Website Designers Are Using WordPress

With WordPress being an open source and free platform, it has become the popular choice for website providers and developers. Whether you are building a community website or a store with shopping cart, the availability of third-party themes and plugins allows you to achieve just about anything you would want.

WordPress gives website developers a great starting point and tools to build a website. Back in the early years of our company, our website developers developed websites from scratch with the code using NotePad. WordPress now allows people to build websites even if they have no knowledge of coding. In fact, many who know how to build websites using WordPress now call themselves “website developers” even though they have no knowledge of the actual website coding.

Doing It Yourself – The WordPress Learning Curve

If you have little or no knowledge of website development, the WordPress learning curve will be steep. Hosting and installing WordPress can be an intimidating and daunting task. Even with the availability of installation guides, the installation of just WordPress itself can be a nightmare if you have no knowledge of the hosting lingo. When you do get WordPress installed, you have a generic website that requires the installation of third-party themes and plugins. This is where we see most users just throw in the towel and contact us. They have a project they wished they never started, and the time they’ve spent trying to launch their website could have been spent towards growing their business and getting more clients.

Having Somebody Build Your WordPress Real Estate Website

Even if you have somebody build your website for you using WordPress, we still see many users coming to us for help. They still feel their website content is hard to manage and the change of their design nearly impossible. The main reason is that since WordPress was designed for everybody of all industries, there is so much in the backend that it becomes overwhelming. Most website owners only require a small percentage of the features available in WordPress.

Design

WordPress can build beautiful and attractive real estate websites with many real estate themes available to install. Themes give you a great starting point, but they still require customization to achieve the website you really want. A WordPress theme comes generic, requiring quite a bit of customization to personalize it for your business. From our experience, a WordPress theme will only get you about 50% of where you actually want to be with your website. The other 50% requires stripping the loaded theme to only the things you want, adding your own relevant content and images, installation of plugins, and design customization.

WordPress Vulnerability

With the popularity of WordPress comes many struggles for real estate website owners. One such major and vital struggle is website security. Once a hacker finds one vulnerability in WordPress, all WordPress websites become open to an attack. In November 2014, a vulnerability was discovered that left almost 86 percent of the 75 million WordPress websites open to an attack. Just a month earlier, 800,000 banking credentials were stolen from hacked WordPress websites.

If your website is built on WordPress, most likely it is using third-party plugins. These third-party plugins can also contain vulnerabilities making your website open to an attack. If a vulnerability is found in the plugins, you are then at the mercy of the third-party developer to fix the security issue.

Now, it is up to you if you are going to use WordPress as your platform for your business or not. It is also your choice if you will do it yourself or you will hire somebody to do it for you.

The Profusion360 Platform – The Best Solution for Real Estate Websites

Profusion360 wanted to develop its very own CMS platform that was designed specifically for real estate website owners. From our years of experience and feedback from agents, we’ve taken the features that website owners really need and put those in our own platform. We’ve also developed our own proprietary system that will give users a website that is over 90% complete with only minor customization needed such as adding your photo, logo, and contact information. The results are beautiful, professional, modern real estate websites with an easy-to-use and powerful backend control panel that allows website owners to easily and efficiently manage their content and design.

Hiring A Top Real Estate Agent The Key To A Good Sell

So you’ve decided to sell. Or buy. Either way, purchasing a new home is without doubt an important milestone in your life. If you are going to take this step, why not be smart about it and contact the top real estate agents available in your area? Selling or buying on your own is not out of fashion, but quite a risky and unwise process, from several points of view. A top real estate agent will, undoubtedly, guide you to make a good decision.

There are more ways to determine whether the expert you’ve chosen to help you is indeed a top real estate agent or not. You should probably inspect his negotiation skills before thinking of his other qualities. He needs to be a pro at whatever can get you a better price and better features for your transaction. The top real estate agents will be masters in the art of compromise and won’t even blink when they are all caught up in a battle” for their clients. Dedication and honesty towards you, the client, are also crucial.

In case you’re selling your home, you definitely need to begin seeing things from the perspective of the buyer. The top real estate agents will help you do this. You need to figure out what would motivate people to move into that house or that particular neighborhood, if there are any special facilities closely related to the area your house is located in and what kind of people would be interested in it. There are dozens of factors to think about when selling and tempting a certain targeted clientele, but as said, a top real estate agent can assist you in getting the best price for your property.

You also need to remember that getting your house evaluated is an essential stage in the selling process. You do, of course, need to test those which you consider to be the top real estate agents in the area by studying their offers and deciding which one of them charges less, but is also fit for the job. Be very careful with small details. A top real estate agent will most likely be punctual or at least come up with a valid reason for being otherwise. Keep in mind that you have to impress your house has to be tidy and looking squeaky clean before your agent even arrives. Think of him as a potential buyer you need him as interested as possible in what you have to offer in order for him to be enthusiastic with future buyers.

Needless to mention, information is the key. Before even taking any action, you definitely need to know everything about the procedure itself, plus the other prices offered for similar property in your area and so on and so forth. Use the Internet to your advantage not only regarding the real estate market, but regarding your agent as well – especially the services he is ready to offer. You need to be inquiring about the experience he’s had so far and if he’s got a team of experts ready to make the transactions as smooth as possible.

Finally, you have to be looking out for those few special touches that can greatly increase what people are ready to pay for your house. They’re likely to prefer a home with major improvements, rather than buy a basic one and take care of everything by themselves. The improvements have to be made professionally to save the clients a lot of time and effort spent for fixing things up. So try to take advantage and exploit these tips in your favor as much as you possibly can. If you really do have a top real estate agent, he will know how to sell your house if you have a patio or a well maintained garage. He will underline the qualities your property has in order to attract as many buyers as possible and sell for a high price.

The Best Real Estate Strategy You’ve Never Heard Of – Landbanking

I’ve been investing in real estate since the early ’80s. I’ve done rentals, rehabs, some wholesaling, and some lease options. I’ve done rent-to-owns and raised and repaid over a half million dollars in private capital to fuel my efforts.

And I’ve learned some valuable lessons along the way…

I’ve learned that real estate investing is a lot of work, with no shortage of pitfalls, and that rentals aren’t nearly as passive as I thought they’d be. In short, real estate investing can be a real mine field and navigating through it takes considerable time, knowledge and resources.

At least I thought it did.

In 2006 I was researching pre-construction condos and condo conversions when I stumbled onto LandBanking.

Landbanking? I thought I knew all about real estate — but I’d never heard of this before. So my antennae went up and I began learning all I could about LandBanking.

What is it? Well, it has nothing to do with safe-deposit boxes full of sod. And, it isn’t new, though the term may be. In fact, the basic LandBanking strategy is as old as civilization and private property rights. It’s as proven a strategy as any real estate strategy can be. In a nutshell, the strategy is to locate land in the path of near future development, buy it, then wait for development to approach and developers to offer you a whole lot more for the land than you paid for it.

If the metropolitan area where you live has been growing, I’m sure you’ve seen this in practice. Farmers typically will sell some or all of their fields to developers who will then build commercial or residential units on the land.

So what makes this the best real estate investment strategy? Three things the tremendous appreciation potential, the absence of all the hassles and headaches normally associated with real estate investing and the ability to go it alone or partner with experienced professionals.

If you have the interest, time and financial resources to find these valuable land parcels and negotiate their price, it would be hard to find a better or safer investment for your money. Some of the wealthiest throughout history have used Landbanking to start or grow their wealth. Today, Donald Trump owns one of the last large undeveloped land parcels in Manhattan – 100 acres along the Hudson River between 59th and 72nd streets. Bob Hope owned thousands of acres near Palm Springs, Phoenix and Malibu and 10,000 acres in San Fernando valley when it was little more than orange groves. Howard Hughes also held large amounts of land in or near Los Angeles and Las Vegas.

If you think those opportunities are gone, think again. Until the US population starts to decrease, or the amount of land starts to increase (hope you’re not holding your breath for either of those), the law of supply and demand will continue to push land prices ever higher. With few exceptions, most metropolitan areas in the country have been growing. And that means the land around them is becoming more valuable.

If you like the idea and the potential of LandBanking, but lack the time or financial resources, you can still participate by partnering with a professional. This is where the hassle-free part comes in. There are companies in the US that specialize in acquiring tracts of land for LandBanking and share the opportunity with would-be LandBankers who lack the time and financial resources to go it alone.

Instead of needing countless hours and millions of dollars to LandBank independently, you can become a LandBanker with a couple hours of due diligence and a few thousand dollars. Not much more time or effort than investing in a mutual fund. No searching out quality land (that’s already done), no negotiating (already done), no tedious and complicated closings (a few simple and straightforward documents), no tenants, no contractors. In short, no headaches and no hassles – just the ability to passively and affordably become a LandBanker and claim your share of LandBanking wealth.

LandBanking offers one of the lowest risk, highest return investments available. Click below to find out more about LandBanking in general and one company in particular you can partner with.

Stages Of A Real Estate Market

The stages of a real estate market are most often recognized only after the fact. Even when all the historical data confirms that a downturn is in progress, most speculators won’t stop gambling. Real estate speculators call themselves investors because they believe they are taking calculated and controllable risks when purchasing homes.

In the mid to late 1990’s real estate investing was virgin territory because it was easy to use formulas of 60% to 70% of Fair Market Value minus repair costs to determine an offering price for a seller. The “chant” was “Get as many properties under contract because they can only go higher!” In the earlier years, buying properties cheaply enough allowed them to be rented and they supported themselves while the investor simply collected checks. In only three years, a groundswell of speculation led to frenzied buying. Families looking for a home to live in got caught up in the buying panic because of the scarcity of homes for sale. The market quickly and efficiently climbed with the help of lending institutions who were offering low interest rates, 100% financing, with no proof of the buyer’s income. Almost no other speculative opportunity in history caught on as fast because of real estate investors needing little or no money down and ease of loan qualification for “retail buyers”.

Even when many of the potential borrowers had credit issues and minimal down payments, the lenders created more lenient loan requirements. The number of single family homes that were owned by investors rose from 2.5% in 1995 to almost 29% by the end of 2006. Effectively, these investors took away at least 26.5% of available single family homes with the intent of selling them at higher prices to retail home buyers.

Here is a summary of the stages of a real estate cycle:

Stage #1 This is where supply closely equals demand and home prices fluctuate between +/- 3% per year and prices are basically stable over a five year period.

Stage #2 Here demand out-strips supply, or a “sellers’ market” develops because of fewer homes on the market. This can be created by investor speculation.

Stage #3 – Here demand far out-strips supply with resulting large annual price increases. Homes now offer new speculators more attractive yields than stocks and money market instruments. More so called “investors” begin buying multiple properties with expectations of selling for huge profits because of the low down payments required for mortgages or using creative financing. The market begins to feed on itself as homeowners begin to rush to take profits.

Stage #4 As home prices become unaffordable, interest rates increase making financing costs too expensive for homeowners to purchase, and investors have inventory that can’t be sold. Seemingly everyone tries to sell and the market readjusts to former market conditions by pulling back as much as 30% to 60% of peak values as the market begins to stabilize for 3 8 years.

Summary – Based on the current market conditions and continuing available data, the real estate market is well into Stage #4. There is no way to determine how long this swing will last but historically they have lasted for 6 to 15 years. This stage offers huge opportunities for real estate investors and homeowners alike that want to purchase homes either for living in for 5 years+ for homeowners, or for “flipping” for investors. Both homeowners and investors looking to buy a property need to be very selective about how much they pay for a property, the amount of costs to rehab it, how they will be financing it, how long they intend to stay in it, the carrying costs, other properties currently listed on the MLS, and neighborhood conditions. Unfortunately, retail buyers who wait to get the lowest possible price often wind up paying higher mortgage rates which offsets the cost savings by waiting, especially when you include their cost to rent, and the interest tax-deduction that they lose by not owning. Investors will have to buy low and sell low, while the retail buyer has become “king of the mountain” in picking the best possible home for the lowest price.

A Best Real Estate Property for Investment in Lucknow: Celebrity Green

Owing to the unprecedented demand for newly-constructed residential properties, property values in Lucknow suburban areas have shot up by 20-30 per cent in the past one year. The city with their wide roads, flyovers, multiplexes, residential as well as commercial centers have won recognition from the bigwigs in the construction industry.

In fact, the appreciation was as high as 50 per cent in the past couple of years at Gomti Nagar, Mahanagar, and Janakipuram. Gomti Nagar Extension is a recent development and in fact has become the IT center in Lucknow. The commercial markets here have been picked up in tandem with the improvement in the business environment in the city. According to market sources, the office space rentals at Hazratganj is the prime most commercial market of Lucknow.

The real estate sector of Lucknow is going through a transitional phase with a lot of activity all around the city. As Lucknow has listed among top ten fastest growing real estate segments in the country, attracting a number of pan India developers to the city. Lucknow being the political and administrative capital of Uttar Pradesh is providing high quality civic infrastructure to its residents that is acting as a catalyst for the overall realty boom.

Though the city is flourishing with luxurious project the property prices are affordable compared to other major cities like Mumbai, Banglore and Delhi. Hence investors and NRIs are looking at Lucknow for investing in properties and as it is rapidly developing into a realty city they can presume good returns on investment in the near future, resulting in an increase in NRIs investment in the city.

The real estate segment is also keeping a close tab on the three proposed Lucknow Metro projects which is under the conceptualization stage. Once the Metro project gets functional, the real estate market across Lucknow can unlock its real potential. Moreover, the city has all the potential to attract more builders for investment in various real estate sectors. Lucknow witnesses the rising of the real estate boom that will gradually develop it into a world class city in the years to come.

Rishita Developers understand the exact necessity of the customers and then proceed and guide them with their team of expert professionals, helping them select the right property. Celebrity Greens in Amar Shaheed path, Lucknow are one such classy project by the Rishita Developers, which is exclusively designed for modern day dwellers.